Client

FORD - An American multinational automobile manufacturer, New Model Launch Division

Project

Document their comprehensive new vehicle model focus groups

Ford choose the Media Professionals to record and document their comprehensive new model focus groups. Our work for Ford's Quality and New Model Launch division has been instrumental in capturing the valuable insights of their customers in Southern California. These annual events are held in large event spaces. From the LA Fair Grounds to Hollywood sound stages, the LA Convention Center to Barker Hangar, Ford has utilized renowned venues to conduct their focus groups. The Media Professionals' role in these events includes skillfully lighting the vehicles and capturing on video authentic customer reactions and interviews.

Services

Lighting - Video Production